Putting a New Face on Selling Peak Oil: Kris Can
“So how else can we generate Peak Oil awareness? Kriscan - a young woman with a video blog that’s making her PO pitch using all sorts of innovative marketing techniques - asking people on the street, making a song about peak oil, and yes even resorting to the types of suggestive body language more typical of an MTV music video (think Christina Aguilera) than college professor lecture.”
thank you Kris for your innovative hard work. incredulity seems to be the response of those few who will listen a bit. however, 99% of americans don”t have a clue. that is the tragic result of congress; a bunch of stupid grandstanders who will not tell the people the truth let alone utter the word Conservation. disgusting! the mantra is it is all the fault of greedy Big Oil. let’s sue OPEC. CONGRESS should take a minute to hang their heads in shame.
We’re doing 0-60 in 8 seconds into a brick wall. The shock may kill us when reality arrives. Meanwhile the economic collapse and bailouts are giving us little reprieves so we can pretend that life goes on “as usual”. Quick, print some more money! Hint: the breadth gets smaller the closer you get to the tip of the pyramid (scheme). Thanks for doing these videos, they make me want to ride your horse and swim in your ocean. (or small lake, summertime I ride my 80mpg scooter down to the lake everyday after work for a very therapeutic 1/2 hour swim - it’s good for whatever ails the body and spirit. Cheers.
(Posted this on The Oil Drum today.. just thought I’d drop it here, in case you didn’t see it.)
Hi Kris;
Thanks for the effort! I hope a lot of people are watching it! Boy, the woods are beautiful in the winter.. I see it and think I’m Home!
I’m sure you, like many of us, just rack your brains saying ‘What is that key phrase or image, question or explanation that can give the next ten, thousand or million folks their “Aha!” moment?!’ Well, I’m glad you’re not waiting, but putting a bunch of test balloons out there. My version of this outreach is by building very visible experiments on my house, prompting friends and neighbors to ask or just notice that energy is being thought seriously about, and that people are actually DOING something (anything) to start to figure out how we address this challenge.
This video is well done, but I think it takes a little too long to get to your key ideas, which are then buried in several minutes of material. One of your points that stands out for me (probably because it’s one I already believe and spout out regularly) is that we have to be using whatever spare energy we’ve got FROM Fossil Fuel sources to build out these substitutes . I know this is probably hotly opposed by the ‘no more growth’ folks, but I don’t think it is growth, it’ll be hardly enough and will still require a vast amount of ‘Powering Down’ from the lifestyles to which we have become so accustomed.
Anyway, I hope you don’t mind the critique, especially publicly, but if this isn’t the place to strategize about the messaging, then what is? I would encourage you to try making a couple One-minute or :30sec pieces, maybe from this same source material, and just hit a single point harder.
– But the positivity in ‘Saving our civ really well..’ is a great theme (and could be further illustrated if you put it up against the despair-message that it is there to challenge)
– I also liked your playing with the assumptions behind the term ‘Alternative’.. which, I agree, has the unfortunate ability to marginalize that which it is supposed to be championing. Let’s coin a new term, or at least keep exposing those assumptions of ‘marginality’ (Like how ‘Intermittent’ natural energy sources are, and why that makes them supposedly less valuable.. Cycles are How We Work.. We Grow, We Shrink. We breathe in, then out. Tides aren’t ‘bad’ because they Go Out after they Come In. We wake, we sleep.. hey, why don’t we have that ‘baseload consciousness’ that modern technological people should have!?
Anyway.. that’s my 64 bits for the day! Well done, what a lucky dog to have a lake to romp around on!
Bob